Sabry Haniz

Sabry Haniz

COO @ GroupM Sri Lanka

Sabry Haniz is a product of Wesley College, Colombo. At present, he’s reading for his MBA at the University of Wales. Since 1998, he has been with the WPP group. He started at JWT as a Media Group Head, went on to become the Associate Vice President cum Media Director. Later, he had the distinction of being the first Sri Lankan to head Mindshare. Now he’s the COO of GroupM Sri Lanka and a member of South Asia Executive Committee.

He is proud to have been part of the team that has shaped GroupM into becoming Sri Lanka’s largest and most awarded one-stop shop for marketing Investment. He is a member of several industry bodies/committees including SLID, IAA, RAC and TAMAC.

During an illustrious career spanning nearly two decades, he was instrumental in many ‘industry firsts’ including the setup of the first ever AOR in the country, research-media partnership via the launch of People Meter data panel system.